Taptu Magic Brings Even More Relevance to Your Reading

Hello Taptu fans:

Over the past few weeks, we’ve had a number of updates to Taptu that have improved your ability to control what you read, including giving you the ability to create search streams, to sync your reading across devices, and to read and manage your streams on the Web.

Today, we’re very excited to announce our latest improvement, designed to bring you even more of the articles that are relevant to you.
Starting with our Android app, we’re unveiling Taptu Magic, an improvement to our search algorithm. Based on different signals, such as an article read, shared and bookmarked, our algorithm delivers similar stories that are even more relevant to you. For example, say you have Taptu’s sports stream and you’re a big basketball fan but not so interested in baseball. Taptu will understand from past reading that you prefer basketball news and serve that up instead of baseball news.

Taptu Magic is built into all of our curated streams. You can also turn it on any stream that you curate yourself. We hope you enjoy this new improvement to Taptu. As always you can give us feedback, comments, suggestions, or critiques at @Taptu on Twitter, our Facebook page, or on our Get Satisfaction page. Thanks!